Advertisers:

Need to hit a hard to reach market?

Our network of online newspapers reach two overlapping markets that are among the hardest to reach.

Rural Readers: We reach a growing market of people living outside Alberta's two main urban centers. Traditional methods of reaching these markets (door to door, flyers, telemarketing) are expensive and increasingly ineffective while online advertising is perhaps the most under rated (and under priced) method of reaching these people.

Youth: Today's youth are reading less newspapers than previous generations. They are also watching less Television that the generations before them! Were are they spending their time? Right here, reading and searching for news online from the comfort of their house. They are using the Internet to avoid the typhoon of television advertisers and to have better control of the content they receive!

What do we offer?

From a simple searchable classified ad, to display ads, to advanced web advertising, Local Alberta will help direct traffic to your door. Digital or otherwise!

Complement your Print Ad:

Any of the newspapers that are part of our system can offer you online advertising to complement your print advertising. This allows you to get extra exposure at very low cost. For a marginal cost your newspaper will make up an ad to be displayed in both their newspaper and the digital version of their newspaper.

Targeted Online Advertising:

If you are aiming to reach a specific audience we can help. This allows you to advertise beyond the reach of your local newspaper. For this type advertising Local Alberta will help draw up an ad (or it can be submitted in nearly any digital form). This ad will display in all newspapers of our system.

Ads can also be divided into categories based on the type story being display to allow you to target a certain audience. (EEG. Sports, Agriculture, Town, Business, etc). This ensures that you are getting targeted exposure to people who can use your product or service.

Distributed Mail Out Advertising:

Our newspapers maintain digital subscription lists to which they email online versions of this weeks news. A select few spaces of advertising is available on this mail out. If you are interested in reaching people this way, we would be glad to help you.

Linked Advertising:

If your company has a web page to offer their service or product our ads can link directly to your website. This services is available regardless of where the ad shows up. Service charge may apply.

Website and Design Services:

If you do not have an online presence, we would be glad to help you build one that works for you. Our focus will be on what your customers will use and what they need. We can help you build a staged entry website that can be expanded at a later date once your costumers have familiarized themselves with your presence. We offer basic to complete packages, complete with personal consultations and web hosting. We have expert graphic designers that can assist you beyond simple HTML web sites.

Advertising Campaign Planning:

Advertising is most effective if it is the result of a planned campaign. This often includes building an advertising calendar, studying sales data, and choosing products and specials carefully. We can assist you in getting the absolute most for your advertising dollar. This planning will consider ALL types of advertising, including media, print, and press releases. This will include methods to track and measure the effectiveness of certain campaigns so that you can be sure you are getting the most.

 

Call Mark at (519)438-9362 for more information

Or email me at mark@canadianweeklynews.com